Clinical staff receives statistically valid metrics that include patient experience performance and constructive feedback. Monthly/quarterly reports are pushed to directors to simplify performance reviews and facilitate precision coaching and staff development helping staff continually improve service delivery.

SmartContact converts verbatim comments into structured data using sentiment analyses and keyword extraction. This gives providers insight into their strengths and weaknesses in communication, compassion, and (perceived) competence. These "3 Cs" are the basis of patient trust and loyalty.